Mobile Gaming Studios Scaling Profitably with Kohort
Leading studios use Ktrl to forecast LTV with 94%+ accuracy, optimise ROAS daily, and confidently scale UA spend across networks.
Detailed studies from studios using Kohort to drive measurable growth
Vertigo Games
Daily forecasting as a competitive edge on Critical Strike
Running UA for one of mobile gaming's most competitive titles, Vertigo Games used Ktrl to close the gap between noticing a change in performance and acting on it , replacing slow, manual cohort rebuilds with fresh daily predictions, granular geo coverage, and a 24/7 AI analyst.
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Metamoki
30% revenue growth in a month, validated incremental blended approach
Metamoki, a US-based idle game studio with 50%+ organic installs, used Ktrl to identify an incrementality blind spot that was inflating campaign performance, fix the targeting, and scale the right campaigns with confidence.
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Apps Teknoloji
30% less analysis time, 5+ hrs/week saved
APPS, a leading Turkish mobile gaming studio, used Ktrl to replace manual LTV prediction workflows with real-time predictive ROAS, moving from waiting and hoping, to acting with confidence in minutes.
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Lotum (4 Pics 1 Word)
Scaled UA into new markets
Lotum, makers of 4 Pics 1 Word, faced challenges in forecasting long-tail retention and monetization. Kohort helped them scale UA spend by 55% and increase revenue by 15%.
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52 Entertainment
13% ROAS lift in 4 weeks
52 Entertainment, the global evergreen games leader, partnered with Kohort to optimise UA across their gaming portfolio, achieving a 13% increase in ROAS in just 4 weeks and a 3.5x improvement in campaign efficiency.
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TapNation
15% revenue lift
TapNation acquired Wordling to expand into hybrid-casual gaming. Kohort helped them build a structured UA framework that aligned investment with sustainable growth and profitability targets.
Read case studyThe data behind the industry's best decisions
Kohort has analysed billions in player spend across 300+ game titles, helping predict the success of some of the world's largest games. Our data has supported over $12bn in transaction value across private equity and venture capital.
“The accuracy of Ktrl's predictions and recommendations has fundamentally changed how we allocate budget.”
How leading studios scale UA
Are you accidentally killing your ROAS? Part 3: Working around Ad Network Algorithms
We built Ktrl to end the era of hoping your campaigns pay back.
Are you accidentally killing your ROAS? Part 2: Poorly managing organics
Are you accidentally killing your ROAS? Part 1: Treating all networks the same
Stop hoping your campaigns pay back.
Daily ROAS signals trained on $6bn of UA spend. Free to start, set up in minutes.